I read a great quote on Facebook today by my favorite sales trainer Tom Hopkins.

Never try to sell a product you don’t believe in. It’ll show in your eyes or demeanor and your insincerity will cause lost sales.

It reminded me of a saying that the founder of the firm I sold financial services through used to tell us…

…”people can smell a phony a mile away”.

Ain’t that the truth.

Ever been in a situation where someone was trying to sell you something or presenting an offer, and on the outside it all looks and sounds good, BUT…

… something just doesn’t feel right.

Quiet often it’s how the person you’re dealing with is projecting themselves, and it ALWAYS has to do with how THEY feel about the product, service, or whatever they’re selling.

So many people jump online and try to make a buck by selling things they have absolutely no belief in.

And you know what?

It shows. Even in your writing.

The other day I wrote an email about [click to continue…]

{ 0 comments }